Currently — Louis Vuitton · Devoteam · RTK AI Labs
Oussama Berrahal is a Principal Product Designer who builds AI‑native products.
12 years of design. Moroccan. Paris-based.
Oussama Berrahal designs systems, ships them as working software, and leads teams into the agentic era — lately with an orchestra of AI agents.
How does a designer ship production software alone? With agents — cast like an orchestra, briefed like a studio, reviewed like a crit. The craft moved. It didn’t disappear.
I design systems, not screens
Design isn’t done until it ships
Agents are the new design material
Taste is the last moat
← drag
Currently
Louis VuittonPrincipal Design System Manager, Design Ops & Product Designervia Devoteam
DevoteamPrincipal Product Designer & Lead of AI
RTK AI LabsExperimenting with AI and product — building things, thinking about them, and writing about them
Previously
MYMLead Product Designer
UX RepublicLead Product Designer
RTK Design StudioFounder & Main Product Designer
Writing
Bridging the gap — writing from two universes that are becoming one.
Product Design on one side, AI on the other. Every piece crosses the bridge.
Product DesignWhat a luxury house teaches you about craft at scaleAIOrchestrating agents is a design practiceProduct DesignAIDesign systems are becoming agent systems
All writing →Say hello.
Always up for a digital coffee — building products, what AI is doing to design, and how teams keep what they know.